“Đồng hành cùng bạn” is an advertising project for Friends Forever brand – a local brand of Vietnam. The project is researched and developed based on the problems encountered by brands in advertising and bringing products to customers.By applying advertising elements suitable to the customer market and the advantages of the technology age, the project...
Project Category: Ha Noi Campus
Mực Việt – The influence of Vietnamese traditional painting’s illustration style to the tattoo perception
Project Title: The influence of Vietnamese traditional painting’s illustration style to the tattoo perception Category: Illustration Lecturer: Nguyen Tuan Nghia Graduate Year: 2021 Introduction For a long time, tattoos were looked upon as barbaric, and it was common to tattoo the body of Yakuza to mark them as such. My targeted audiences are...
Aquapulse – The importance of white space for effective information transmission in eCommerce website
Aquapulse is only online sales, the mission of this project is to design a website for water flosser Aquapulse with the purpose of sale. The website is going to help increase client experience through information, features, options, and images are made out. The reason for this is to demonstrate the ability of white space to...
The Memphis box – A project of stimulating creativity and developing the potential of Memphis design
Special thanks to: Supervisor: Nguyen Tuan NghiaSupporters: Nguyen Hoang Long, Trinh Tuan Ngoc About project The Memphis box is a project aiming toward the creativity, joyful and chaos. This product will put users in the position of a creator, let them experience it firsthand, understand Memphis creative spirit. In this form of experience, the product...
Applying data visualization into logo presentation to enhance the decision-making process
01 | The brand Who are they? An Design is an interior and architecture agency based in Hanoi. They were established in 2017. What do they do? They specialize in providing: Low-rise building design consulting service Construction interior design service Construction services for construction works What is their rebrand goal? The headman wanted to change...
Urban Survive – The importance of physical interaction in design
Hi ! BOOK DESIGN The product of the project is divided into 2 parts including designing an illustrative book and 3D animation to serve Augmented Reality technology that can help users experience in the 3D environment. The book includes 2 covers, 2 blank pages on the back cover, and 20 pages of content.Dimensions: 254 x...
The importance of traditional culture in packaging design – Gao Dan Toc
About Gao Dan Toc is a set of products from Vietnam, with friendly and user-friendly criteria. With the goal of bringing the images of ethnic people closer to everyone. The characteristic, the biggest difference is the brocade motifs printed on the shirt, combined with images that are close to nature, friendly to the environment. This...
Designing Graphic Props: A Design Practice in Making Props as the Legacy of Wong Kar-Wai’s In the Mood for Love (2000)
Introduction Graphic Design Elements in Prop-making for Filmmaking Production While graphic design is most commonly known for working with the advertising and marketing department, the film and television industries are also highly in demand. Film and television productions prefer to create original artwork within the art department rather than using existed design as props and...
THE APPLICATION OF HANG TRONG FOLK PAINTINGS IN PRODUCT DESIGN AND PACKAGING DESIGN
ABSTRACT With the development of modern industries, it is accompanied by-products that increasingly require breakthroughs from graphic design devices. Create products with a combination of modern technology and craft design. I focus on researching how viewers feel when facing technologized works or taking something digital to make it analog. During my research, I found that...